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1. COURSE OBJECTIVES
Based on the knowledges of fundamental economic disciplines, the module aims to equipt basic knowledge of international business with students. Specifically, the module will introduce basic contents about corporate organizational models, especially, focus on how to apply economic principles in business operations.
2. COURSE CONTENTS
No.
Contents
Time Allocation
Contribution to CLO
Hour(s) on the class
Essays, exercise,
Assignments...
Self-study with teacher’s tutorials
Lecture
Practice, Seminar...
1-2
Chapter 1: Course overview and corporate structure
6
0
2,5
10
1; 3; 6
3-4-5
Chapter 2: Business goals and enterprise theories
5
4
3
15
1; 2; 3; 4; 5; 6
6-7-8
Chapter 3: Risks and instabilities in business
7
2
2
15
1; 2; 3; 4; 5; 6
9-10-11
Chapter 4: Analysis and estimation of the demand function
5
4
3
15
1; 2; 3; 4; 5; 6
12-13-14
Chapter 5: Production and costs
7
2
4
20
1; 2; 3; 4; 5; 6
15
Chapter 6: Pricing and Advertising
0
3
8
7.5
1; 2; 3; 4; 5; 6
Total (hour)
30
15
22,5
82,5
3. COURSE ASSESSMENT
- Score ladder: 10
- Type of assessment
Form
Content
Criteria
CLO
Proportion
Formative
Attendance
Students have to attend all the lectures, complete all the assignments and express their opinions in the lectures
The number of attendances and participation in lesson
1; 2; 3; 5
10%
Midterm test
Subjects covered in this course
Writing test/ assignments/ presentation/ group work
1; 2; 3; 4; 5
30%
Bonus Points
Correctly answering questions in class will be awarded a bonus point of 0.2 pts in the mid term or 0.1 in the final test
Summative
Final test
Subjects covered in this course
Writing exam (Multiple-choice and/or essay questions), Assignments, Report, Project, Oral Examination, or a combination of the above
1; 2; 3; 4; 5
60%