1. COURSE OBJECTIVES
This unit addresses the traditional conflict between corporate strategy and financial management. Business strategy deals with “creating the future”. The future is by definition uncertain. Corporate strategy is forward looking and focuses on choices between alternatives and deals in mainly, but not exclusively, qualitative issues. Financial management is by definition quantitative and seeks to be a more precise discipline. This course blends the two disciplines into the one course and applies both strategic and financial analysis to enhancing organizational performance. Throughout this course you will explore issues in the understanding of organizational strategic direction and fit, internal and external analysis, option generation and screening, option choice and finally implementation. The whole course will be developed through the use of case studies based upon real organizations and business situations.
2. COURSE CONTENT
|
No.
|
Content
|
Time Allocation
|
Contribution to CLO
|
|
Hour(s) on the class
|
Essays, exercise,
Assignments...
|
Self-study with teacher’s tutorials
|
|
Lecture
|
Practice, Seminar…
|
|
1
|
Introduction to the module and what is strategy?
|
3
|
0
|
0
|
6
|
1,2,4,7,8,9,10
|
|
2
|
Resource and capabilities - Finance
|
1
|
1
|
3
|
6
|
2,3,5,6,7,8,9,10
|
|
3
|
Resource and capabilities - HRM
|
3
|
0
|
0
|
6
|
2,3,5,6,7,8,9,10
|
|
4
|
Resource and capabilities - marketing
|
1
|
2
|
1.5
|
5.5
|
2,3,5,6,7,8,9,10
|
|
5
|
Resource and capabilities - operations
|
3
|
0
|
3
|
3
|
2,3,5,6,7,8,9,10
|
|
6
|
Review of internal report and PESTLE
|
3
|
0
|
3
|
3
|
1,2,4,5,6,7,8,9,10
|
|
7
|
Porters five forces
|
3
|
0
|
0
|
6.5
|
1,2,4,5,6,7,8,9,10
|
|
8
|
Mid- term exam
|
0
|
0
|
0
|
10
|
1-10
|
|
9
|
Opportunities and threats and critical success factors and markets
|
3
|
0
|
1
|
6
|
4-10
|
|
10
|
Strategic position
|
3
|
0
|
0
|
6
|
2,5,6,7,8,9,10
|
|
11
|
Strategic options
|
2
|
3
|
2
|
6
|
2,5,6,7,8,9,10
|
|
12
|
Risk Management
|
3
|
0
|
0
|
6
|
3,5,6,7,8,9,10
|
|
13
|
Review
|
2
|
3
|
3
|
6.5
|
1-10
|
|
14
|
Group presentation
|
0
|
3
|
3
|
3
|
1-10
|
|
15
|
Group presentation
|
0
|
3
|
3
|
3
|
1-10
|
|
Total
|
30
|
15
|
22.5
|
82.5
|
|
3. COURSE ASSESSMENT
3.1. Type of Assessement
* Formative assessment (10%)
* Formative assessment: Class attendance (10%)
* Summative assessment (90%)
|
No.
|
Assessment
|
Rate
|
|
I
|
Mid-Term
|
30%
|
|
1
2
|
Mid-term test
Multiple choices and short answer test
Assignment
|
20%
10%
|
|
II
|
Final term
|
60%
|
| |
Final-term exam
Multiple choices and short answer test
|
60%
|
- Score ladder: 10
- Type of assessment
|
Form
|
Content
|
Criteria
|
CLO
|
Proportion
|
Formative
|
Attendance
|
Attitude assessment
|
The number of attendances and participation in lesson
|
8-10
|
10%
|
|
Quiz, midterm test
|
Knowledge and skill assessment
|
Quick test, 45 minutes
|
1-9
|
10%
|
|
Assignment
|
Knowledge and skill assessment
|
Group or individual assignment
|
1-10
|
20%
|
|
Summative
|
Final test
|
Knowledge and skill assessment
|
Multiple choices and short answer test (60 mins)
|
1-9
|
60%
|
| |
|
|
Total:
|
100%
|
Assessment methods
Mid – Term test
- Form: Written test ( include: multiple choices and short answer test)
- Content: all materials covered in the course schedule.
- The test is composed of two parts:
- Multiple choice questions (15-20 questions) : true-false, multiple-choice (account for 60% of final score)
- Short answer questions: 1-2 questions (account for 40%)
+ Giving precise MC answers: 6 points
+ Clear, structured, informative essays: 4 points
Total: 10 points
Mid – Term Assignment
- General rules for all written documentations
All works are presented on A4 sized paper, size: 12, font: Times New Roman or VnTime; margin settings as follows: top 2.5 cm, bottom 2.5 cm, left 3.5 cm, right 2 cm; spacing 1.5.
- Form: Group report and presentation
- Content: Propose a strategic financial management for a specific company
- Criteria:
+ Clear and feasible topics 1 points
+ Logical analysis, straight to the point, practical reflection 5 points
+ Use of variety of references, vivid examples 1 point
+ Coherent writing, precise citation 2 points
+ Good presentation skill 1 points
Total: 10 points
Final exam
- Form: Written test ( include: multiple choices and short answer test)
- Content: all materials covered in the course schedule.
The exam is composed of two parts:
- Multiple choice questions (30 questions) : true-false, multiple-choice (account for 60% of final score)
- Short answer questions: 1-2 questions (account for 40%)
+ Giving precise MC answers: 6 points
+ Clear, structured, informative essays: 4 points
Total: 10 points
