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Course code: KDOE203
Department:
School: School of Economics and International Business
Credit hours: 03
Prerequisite(s): Not required
- COURSE OBJECTIVES
This course is designed to expose students to business terminology, concepts, and current business issues. The intent is to develop a viable business vocabulary, foster critical and analytical thinking, and refine business decision-making skills. These skills will be acquired by the reading materials, exercises, and research assignments in this course that simulate the workplace today. Elements of this course will focus on multicultural aspects of markets and business. Additional elements will ask students to look at other countries and evaluate the combination of business models and country characteristics.
- COURSE CONTENT AND SCHEDULE
No.
Content
Time Allocation
Contribution to CLO
Hour(s) on the class
Essays, exercise,
Assignments
Self-study with teacher’s tutorials
Lecture
Practice, Seminar
1.
Chapter 1: The context of business
2
1
0
4,5
2
Chapter 1: The context of business (cont.)
2
1
1,5
4,5
3
Chapter 2: Legal forms of business and Entrepreneurship
2
1
1,5
4,5
4
Chapter 2: Legal forms of business and Entrepreneurship (cont.)
2
1
2
4,5
5
Chapter 3: Management
2
1
1,5
4,5
6
Chapter 3: Management (cont.)
2
1
1,5
4,5
7
Chapter 3: Management (cont.)
2
1
1,5
4,5
8
Chapter 3: Management (cont.)
2
1
2
4,5
9
Mid-term test
0
1
0
0,5
10
Chapter 4: Marketing
2
1
2
4,5
11
Chapter 4: Marketing (cont.)
2
1
2
4,5
12
Chapter 5: Financing the enterprise
2
1
2
4,5
13
Chapter 5: Financing the enterprise (cont.)
2
1
2
4,5
14
Chapter 6: Business ethics and social resposibility
3
1
1,5
6,5
15
Chapter 7: Business in a borderless world
3
1
1,5
6,5
Total
30
15
26,5
63,5
- COURSE ASSESSMENT
- Score ladder: 10
- Type of assessment
Form
Content
Criteria
CLO
Proportion
Formative
Attendance
Session content
The number of attendances and participation in lesson
1,2,3,4
10%
Mid-term tese
General knowledge of the course/ Theoretical and practical knowledge of the field
Quick test, 45 minutes
5,6,7,8
30%
Marketing present-ation and financial ratio exercise
There will be two sampled marketing presentations and two financial ratio exercises in this class testing your understanding of the material.
Individual
Non-assessed
Summative
Business plan project
You have a great business idea and need to create a business plan for your exciting new start-up venture. Your plan will detail your business, provide an analysis of the market and industry, outline your sales and marketing plans, describe your company’s, etc. You are planning to meet with a panel of investors (think “Shark Tank”) and need to create and deliver an informative and persuasive presentation.
Individual assignment
Formal business plan
45%
Shark-tank presen-tation (Visual-aids)
15%
Total:
100%